Get a marketing program specifically for GC’s to get your business name where it needs to be. Google Proof your Brand. Contact us to get started!
Dominate your local market with a Solid Local Marketing Strategy for Asbestos Abatement Companies. From building a new website, to full advertising campaigns, We take care of it all.
FIRE & WATER RESTORATION
The Water & Fire restoration industry is very competitive. It pays to have a Specialized Marketing Agency to market your business. Get more leads, more appointments, and more customers. Contact us now!
One good enough Demolition contract could mean a full year of new jobs. We help you to look good online, so you can focus on closing the deal! Let’s get started now.
GETTING CONSTRUCTION CUSTOMERS ON AUTOPILOT IS THE BEST WAY TO GET CUSTOMERS
We can make it happen!
Contractors Ad Agency is a digital marketing agency dedicated to lead generation for the Construction and Environmental industries. From General Contractors, Demolition Companies, Asbestos Abatement and Fire and Water Emergency Response Companies to Mold Removal and Biohazard Cleanup companies. We can get your company to the next level.
How we do it?
The construction industry is very complicated. Most of the time we have not only one target audience. We have to market our services to homeowners and building management companies as well as general contractors and insurance companies at the same time. The message and offers are completely different. A regular marketing agency may not understand the challenges to get results or worst, waste a LOT of your money.
By specializing in Marketing for Construction, Contractors Ad Agency has developed the expertise to build lead generation systems to get new customers on Autopilot for your business. From Industry and Location Specific Website creation and / or optimization, SEO, Google My Business, and Social Media Marketing and Management to Facebook and Google Ads. We take care of ALL the hard work of building your brand online, so you can focus all your efforts to get the job done for your customers.
Let’s Talk About Your Goals!
Our Process & Services
Support service is always there for you!
Your website could be the difference between winning a bid or not. When you submit a bid for a job, customers not only look at price. Your website is your brand. A fast loading website with a proper message, current industry images and a good call-to-action strategy, is crucial to convert a visitor into a paying customer.
Facebook has over 2.45 BILLION active users. 42.5% of executives, managers, and supervisors in heavy construction visit Facebook. 89.1% of those same executives have a personal Facebook account, with another 35.2% having a company Facebook account. This makes it a good idea to advertise your business on Facebook. However, advertising without a strategy it is like throwing money down the drain. You can always learn… “if you have the time” Our job is to get customers in front of your brand at the right time. Let’s talk about our Facebook Advertising program for Contractors.
It is great when you are getting a steady stream of customers from your lead generation strategy. It is a LOT BETTER when those leads came ORGANICALLY (FREE) from Google. That is our goal with every single ad campaign we design for our customers. Nothing bad with paying for leads, but there has to be a strategy to grow your brand organically.
With nearly 700 million active users in 2020, LinkedIn’s expanded from a networking site for professionals to one of the top social media platforms. As LinkedIn’s continued to evolve by adding new features, like live video, it’s steadily grown its user base. While the LinkedIn audience still skews towards career-minded professionals, the industries, interests, and demographics represented on the platform have become much broader since its launch. This presents a great opportunity to connect with decision makers. We have designed a LinkedIn Outreach program specifically for construction companies and Contractors. From the initial message to the lead management, we got you covered. Contact us today!
3 STRATEGIES YOU CAN IMPLEMENT TODAY TO GET NEW CUSTOMERS
LinkedIn is a great place to connect with your target prospects. It is also a great place to get new customers on demand.
At that point it’s all on you. The better your research in the second step, the more chances of getting a new customer this week. So, my advice… “Do Your Research Well”
There are many other things we can do to automize your lead generation on LinkedIn. If you would like Contractors Ad Agency to run the LinkedIn Outreach program for you and your company, enter your information below, and we will contact you within 24 hours to get started.
Of course, the fastest way to get customers for contractors on Facebook, is by running paid ads. However, there is no point on running ads if you are just sending people to a page and hoping they like what they see. You need a solid strategy and a relevant audience to be effective on Facebook.
Here is a basic strategy to get customers this week using Facebook
There are many ways to make this happen. However, this Facebook Outreach Strategy is one of the most effective ways to get paying clients for construction and service industry companies.
If you would like Contractors Ad Agency to run the full campaign for you, enter your information below, and we will contact you within 24 hours to make it happen.
Do you have a Phone Book at home?
If you do, SAVE IT! In a few years they will be considered a Collectible.
Today, people look for services from local businesses on their phones. Of course the main search engine used is Google. There are over 5 BILLION searches every DAY on Google and over 40% of those searches are for local services and products. When someone searches for local services on Google, they get a map and a list of the Top 3 listings that matches the search term. Over 30% of all searches for local services click on the first three listings under the area map. That list it’s called “Google’s 3-Pack”
Google’s 3-Pack. How Does It Work?
Google wants to make sure that every person that searches for a term on Google, gets only the most relevant results. So if someone is searching for an Asbestos Abatement Company in Detroit, Michigan, Google is going to look at the listings for Asbestos Abatement companies in Detroit, MI and selects the top three and shows them on the 3-Pack. All that within a second or two.
Because google, matches the information of the listing to your company website, you will need a company website for a successful Google Organic Lead Generation Campaign. Even dough it could happen, it will be very hard to get to the 3-Pack without a website.
You can use a one of the free Website Builders like: https://www.wix.com/ or https://www.weebly.com/, or you can search for more free website builders by typing on google search: “Free Website Builder”
If you prefer a custom-built website by Contractors Ad Agency
For $2,500 we can build a website specifically for you and your industry including all images and copy already SEO optimized and make your Google My Business Listing.
All our websites are Lead Generation Optimized and completely upgradeable. We also include Facebook and LinkedIn profiles for your company with a basic social media strategy for contractors.
Either way, if you need help with your website, Click Here, and we can point you in the right direction.
How to get on the 3-Pack?
Step 1- You will need to start with a Google My Business Listing.
To get a GMB listing, log in to your Gmail or get a free Gmail if you need one by visiting https://accounts.google.com/. Make sure that you are logged in ONLY to the Gmail account you are planning to use for business. Once you are logged in, visit https://www.google.com/business/ and click on Sign in. If you do not have a GMB Listing already google will give you the opportunity to register a new business.
NOTE: Make sure that you enter as much information you can. The better and more relevant information, the more chances you have to show up in google searches. If you created a new GMB listing, you will need to confirm your business address (even if you do not have a brick and mortar location) Google wants to make sure that you have a real business. Google will send you a post card with a code. It should take 3 to 5 days to get the postcard with the code. Once you get it, log in to Google My Business and activate your listing by entering your code. After that, You are DONE with Step 1.
Step 2- GMB Listing Optimization
Sometimes we hear OPTIMIZATION and get frustrated because there are many ways to do to get to the same outcome and everyone has a different way to do it. There are many Technical ways to optimize and may require some Tech knowledge. However, this is a basic strategy and anyone can get it done.
Let’s start optimizing: 1- Go to google.com and search for the search term that someone would search for to find your service.
For Example: If you have a Demolition Company in Miami, FL and you want more Commercial Jobs in the city of Doral, Google Search: Commercial Demolition Company in Doral, FL. Write down the names of the top three companies under the map (Google’s 3-Pack).
Research: Open each company in the 3-Pack Google listings and write down:
1- How many Reviews they have?
2- How many images they have relevant to Commercial Demolition?
3- How many times they mention the city of Doral?
4- How many times they mention Commercial Demolition?
5- How easy is to get a hold of them? Do they have a valid phone number? Do they have a valid Email?
On their website:
1- Do they show their reviews on their website?
2- In the main page, how many images they have relevant to Commercial Demolition?
3- How many times they mention the city of Doral? Is there a page, specifically for Commercial Demolition in the City of Doral?
4- How many times they mention Commercial Demolition?
5- How easy is to get a hold of them on the main page? Do they have a valid phone number listed on the TOP Right? Do they have a valid Email or Contact Form at the beginning of the website?
After taking down this information, all you need to do to optimize your GMB listing and WEBSITE is to add more relevant information than they have to your Google My Business listing.
For example, you can have a Service Called: Commercial Demolition Service for the city of Doral, FL and have a service description detailing the Permit process in dealing with the City of Doral permits and how easy it is for your customers because of the relationships your company have with the City of Doral.
You could go to the City of Doral iconic places and take pictures with some equipment and add them to the listing. Having management or crew members in the pictures is great. Make sure that you name the pictures with the keywords. For instance, if you have a picture of the owner with the crew name it something like (Owner John Carter with the crew at Doral Park Project) another picture could be (Super crew at lunch – Doral City Bank project)
NOTE: If any of the companies on Google’s 3-Pack does not have a website, YOU ARE GOLDEN! That means that for that search term, you can easily take their place on the Google’s 3-Pack. All you need is to implement the changes listed or click the button below to schedule a strategy call if you need help.
Schedule a call if you need help.